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Millennials Interactions with FinTech & the Impact on Their Finances
The motivation for undertaking this study was twofold: I wanted to determine millennials' utilization of FinTech apps, and if this has any impact on their financial literacy. Therefore, I analyzed academic and industry literature around millennials and FinTech usage trends, analyzed publicly available Venmo transactions to assess financial literacy, and performed user research on millennials to gain a deeper understanding of their views on FinTech apps and their perceptions of financial literacy. Ultimately, I determined that while millennials use FinTech very frequently, it doesn’t impact their financial literacy and that FinTech apps solidify existing financial habits instead of changing them.