The Future of Abbey Arts: Developing a Next Generation Website for a Performing Arts Nonprofit
As the performing arts industry evolves, so too must the virtual presence of organizations in the space. The goal of our Capstone is to develop a next generation website for Abbey Arts, a local nonprofit with limited resources to invest in modernizing its digital marketing. After conducting user testing, we built our solution utilizing Webflow with custom integrations for a seamless migration from the current tech stack. This new website will enable Abbey Arts to attract more attendees and performers, bolster its venue rental reputation, improve its search engine optimization, and better connect the Seattle community to accessible performing arts.
Project sponsored by: Abbey Arts
Project participants:
Jax Morgan
Informatics
Alyssa Marcus
Informatics
Malena Arduino
Informatics
Miranda Ma
Informatics
Emily Eckey
Informatics