iSchool Capstone

Project Jasmine: Celebrate variation in beauty

Project tags:

equity & inclusion

social justice

social media

Eurocentric beauty standards are highly pervasive throughout social media, and non-white features are often not represented or seen as beautiful. This can lead to feelings of low-self esteem, non-inclusiveness, and toxicity around physical appearance. Empowering users through variation, not standardization, Jasmine is a mobile-browser app that aims to showcase beauty through diversity. Jasmine pushes users’ ideas of beauty beyond just a Eurocentric scope by allowing women in our communities to upload photos of their unedited and untouched features.

Project participants:

Shreya Balaji


Roshani Ravi


Kavya Iyer


Shruti Kompella