Mental health problems are prevalent among college students and can have negative implications on productivity and social relationships. To address this, we sought to design a product that would help college students achieve a routine of healthier habits to improve their well-being. Habits influence health and quality of life, and gamification promotes motivation and engagement — combining the two, we built buddy. Our platform, buddy, lets users set personalized goals, practice self-reflection, and earn rewards as they track their progress over time. We hope buddy helps people develop better routines, and in turn, improve their overall well-being.